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Trump Media Sells $100K/Mo Truth Social Data Feed to Wall Street

The pitch targets hedge funds and banks that already pay millions for alternative-data sets, and it lands as the company tries to diversify beyond Truth+ streaming and losses.

Trump Media Sells $100K/Mo Truth Social Data Feed to Wall Street
Trump Media Sells $100K/Mo Truth Social Data Feed to Wall Street

Trump Media is reportedly courting Wall Street firms with a $100,000-per-month subscription tier that grants the fastest access to President Trump's Truth Social posts, a real-time feed aimed at desks that already pay millions for alternative-data services.

The product sits inside a broader pivot. Trump Media has been trying to grow recurring revenue beyond the Trump+ streaming subscription while continuing to post heavy losses, and an institutional data feed is a more natural fit for the company's existing platform than consumer subscriptions alone.

The economics of the alt-data market matter more than the headline price. If even a few hedge funds subscribe, the feed could pull in mid-single-digit millions annually, real money for a company that has struggled to convert its political audience into durable consumer revenue. The bet is that Trump's posting cadence is itself a tradable signal.

Whether that thesis holds is the open question. Early social-media data products have a mixed track record, and the value of any single account's feed depends entirely on whether it consistently moves markets before the rest of the timeline catches up.

Frequently asked questions

  1. What is Trump Media reportedly selling to Wall Street?

    A $100,000-per-month subscription tier that gives hedge funds and banks the fastest real-time access to President Trump's Truth Social posts.

  2. Why would hedge funds pay for a social-media feed?

    Alternative-data buyers already pay millions for satellite imagery, credit-card panels, and foot-traffic feeds. The pitch is that being first to a Truth Social post that moves markets is itself a tradable edge.

  3. How much revenue could the data feed generate?

    Even a small handful of $100K-per-month subscribers would pull in mid-single-digit millions annually, real money for a company that has struggled to convert its political audience into consumer revenue.

  4. What is Trump's Truth Social ticker symbol?

    Trump Media trades on Nasdaq under the ticker DJT, the same symbol as the Trump 2024 campaign shorthand.

  5. Does Trump Media already make money from data products?

    No. The company has been trying to grow recurring revenue beyond its Trump+ streaming subscription while posting heavy losses, and an institutional data feed would be a new line of business for the platform.

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