Three years after shutting down its Diem stablecoin project under regulatory pressure, Meta is back in blockchain payments — quietly rolling out <a class="ticker-mention" href="/en-US/token/usdc">USDC</a> payouts to select creators in Colombia and the Philippines. Earnings land directly in crypto wallets on either the Solana or Polygon networks, with Stripe handling the payment infrastructure behind the scenes.
The markets aren't random: both countries have large creator populations with limited access to fast, low-cost cross-border settlement, making stablecoin rails a practical fit over traditional bank transfers. The Stripe partnership signals Meta isn't building custody infrastructure itself — it's plugging into proven rails and moving fast.
After the Diem collapse, few expected Meta to re-enter this space so soon. A quiet, creator-focused rollout in emerging markets is a smarter re-entry than a headline-grabbing product launch — and…
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