Pavel Durov has announced that TON's native currency will rebrand to Gram, while the underlying blockchain retains the TON name. The move separates the chain's identity from its token, a distinction that matters for exchange listings, wallet integrations, and developer tooling that currently reference both under the same ticker.
The Gram name carries history — it was the original branding Durov's team used before the SEC forced the project's shutdown in 2020. Reviving it signals a deliberate nod to that origin story, now that the network has relaunched independently of Telegram's direct legal exposure.
For holders and traders, the practical question is how quickly centralised exchanges and on-chain infrastructure update their ticker references. A rebrand of this kind typically triggers a wave of contract and listing amendments before the new name fully settles.
Frequently asked questions
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What implications does the rebranding to Gram have for existing TON token holders?
Existing TON token holders may need to monitor how exchanges and wallets update their systems to reflect the new Gram ticker, as this could impact trading and access.
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How does the rebranding to Gram affect the relationship between the token and the TON blockchain?
The rebranding separates the identity of the Gram token from the TON blockchain, which may enhance clarity for developers and users regarding their interactions with each.
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