WuBlockchain
Telegram founder Pavel Durov announced that the TON ecosystem will rename its native token from TON to Gram. The transition is expected to wrap over the next three weeks, with wallets, infrastructure providers, and ecosystem applications gradually updating the token name.
Why it matters
The rebrand brings the token back in line with the name Telegram originally floated for its blockchain project before the SEC forced the original TON sale to unwind in 2020. "Gram" carried heavy brand recognition among long-time Telegram users and crypto-native observers who followed the early sale, so reviving it is partly an attempt to reclaim that familiarity rather than start fresh.
Market impact
The network itself — The Open Network — keeps the TON name. Only the native token's branding changes, which means existing ticker references, exchange listings, and on-chain integrations should migrate without protocol-level disruption. The interesting beat for traders is the reconciliation period: venues and wallet providers have roughly three weeks to update their UIs, and any lag creates the usual arbitrage on listings that briefly show mismatched names or tickers.
Frequently asked questions
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Why is TON renaming its token to Gram?
Telegram founder Pavel Durov announced the rebrand, reviving the name Telegram originally used for the project before the SEC forced the 2020 TON sale to unwind. The familiar "Gram" label carries recognition among long-time Telegram and crypto-native audiences.
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Does the TON blockchain name change too?
No. The Open Network keeps the TON name. Only the native token's branding changes — the protocol, exchange listings, and on-chain integrations remain unaffected at the network level.
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How long will the TON to Gram transition take?
The rebrand is expected to complete over the next three weeks, with wallets, infrastructure providers, and ecosystem applications updating their token-name references gradually.
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Do users need to take action for the TON rebrand?
No protocol-level action is required from holders. Wallets and exchanges will update their UIs during the transition window, though some platforms may show mismatched ticker names briefly until the rollout finishes.
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Will the TON token ticker change on exchanges?
The source does not specify whether the exchange ticker symbol itself will change alongside the Gram rebrand — that detail typically gets clarified per venue as wallets and listings update over the three-week migration window.
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