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Tokenized NYSE Stocks Reach 44M Users via Blockchain.com

The deal hinges on NYSE's still-unlaunched ATS and SEC sign-off, but it lands the same week the SEC opened a five-year innovation exemption for tokenized equities.

Blockchain.com and the New York Stock Exchange signed a memorandum of understanding to route NYSE's planned tokenized U.S. stocks and ETFs through Blockchain.com's app, putting the products in front of more than 44 million confirmed user accounts. The service depends on NYSE's digital alternative trading system (ATS), announced in January and still subject to regulatory approval, and would let global users trade tokenized versions of U.S. equities and ETFs outside regular market hours. The tie-up also covers market data: ICE Data Services will distribute Blockchain.com's crypto feeds to its institutional clients, while Blockchain.com plans to surface certain NYSE and ICE price feeds inside its app and through its AI assistant June.

Why it matters

The MOU lands the same week the SEC unveiled a five-year "innovation exemption" giving eligible platforms and liquidity providers relief from certain existing rules to trade tokenized U.S. stocks onchain. The exemption requires tokenized shares to carry the same rights as the traditional shares they mirror, explicitly excluding synthetic price-tracking products. Together, the regulatory green light and the Blockchain.com distribution deal pull the planned NYSE ATS closer to a real launch date after months of corporate plumbing. Citi Institute, in a base-case forecast, estimates tokenized assets could reach $5.5 trillion by 2030.

Market impact

The deal gives NYSE a global retail onramp that pure-play crypto venues have struggled to build, and gives Blockchain.com an institutional counterparty for U.S. listings it currently only reaches through Ondo Global Markets outside the Americas. Blockchain.com already offers more than 200 tokenized stocks and ETFs through Ondo to users in Africa, South America and 30 European Economic Area countries, and the NYSE tie-up extends that pipeline into U.S.-listed names once the ATS goes live. NYSE separately signed an agreement with Securitize in March to act as digital transfer agent and broker-dealer participant on the platform.

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Frequently asked questions

  1. What did NYSE and Blockchain.com actually agree to?

    They signed an MOU to route NYSE's planned tokenized U.S. stocks and ETFs through Blockchain.com's app, subject to the ATS launching and regulatory sign-off.

  2. How many users could the NYSE-Blockchain.com tokenized-stock service reach?

    Blockchain.com has more than 44 million confirmed user accounts that could gain access to NYSE's planned tokenized products once the service goes live.

  3. What is NYSE's digital ATS?

    NYSE's digital alternative trading system is a planned platform announced in January for tokenized U.S. stocks and ETFs with 24/7 trading, fractional shares, stablecoin funding and immediate onchain settlement.

  4. What is the SEC's innovation exemption for tokenized stocks?

    It is a five-year exemption introduced last week that gives eligible platforms and liquidity providers relief from certain existing rules to trade tokenized U.S. stocks onchain, requiring tokenized shares to carry the same rights as the traditional shares.

  5. How big could the tokenized-asset market get?

    Citi Institute's base-case forecast estimates tokenized assets could reach $5.5 trillion by 2030.

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